TY JOUR TI NATIONALIZATION OF FOREIGN BRANDS AND PRIVATIZATION OF SOVIET SYMBOLS IN MODERN RUSSIA KW brand KW symbol KW nationalization KW privatization KW simulacrum KW consumer society KW mass culture. JO Scientific Notes of V.I. Vernadsky Crimean Federal University. Philosophy. Political science. Culturology AU Dobronravov, K.O. AU Volkova, D.D. PY 2025 IS 11 PB V.I. Vernadsky Crimean Federal University