00658naa#a2200169#i#450# EN\\bibl\91489 20250528151606.3 2413-1679 20241204b2024####ek#y0engy0150####ca RU LITERARY PRODUCT PLACEMENT AS A STRATEGY FOR BUILDING A POSITIVE ATTITUDE TOWARDS THE BRAND Journal article Simferopol V.I. Vernadsky Crimean Federal University 2024 10 с. Journal article local Языкознание. Филология. Художественная литература. Литературоведение. 8 Bulgakova A. A. cfuv.editorum.ru